Video campaigns
Video advertising can be a real challenge in today’s Internet marketing world, the effects of which still bring a lot of satisfaction and fulfilment. These types of ads will make the user interested in your brand, encourage them to click on the banner and perform an action on your website! Create exciting advertising videos, and we make sure that thousands or even millions of users will watch them!
Video advertising campaigns included in our offer serve as real evidence of stepping beyond the usual patterns. Tracking the most essential marketing trends, we create video ads displayed in various channels supporting this format, the most important of which include YouTube and Facebook. Placing advertisements on attractive websites and at the right time, e.g. before a music video of a pop music star or during engaging videos featuring a large number of views, guarantees attaining a wide audience that may be interested in your product or service. The whole mystery lies in proper targeting. We will reach the best possible group of users who may be most attracted to your offer and we will make sure that they will see your advertising video!
However, it is important to know when our optimisation and advertising activities will be effective. Each video campaign must be arranged in a perfect way, with attention to even the smallest detail. It is not worth choosing incomplete solutions, as you can be sure that the recipients will notice all shortcomings which will cause your brand to lose its professional image. An advertising video that you want to present to the world should be both aesthetic and well-considered in terms of the message. Every aspect of your video, be it visual, sound or language, demands high concentration and sensitivity. We can compare the creation of such a video to the art of ikebana 生け花, i.e. the Japanese art of flower arranging, which also draws attention to the multitude of elements, such as the colour of plants, their harmonious arrangement, and even appropriate stems or a vase type, which lead to a phenomenal result if we combine them properly. Only when your video is of top quality, you may decide to choose a campaign promoting it, including displaying it before other videos or during breaks.
Remember that videos affect Customers the most, as they have an emotional impact, evoke specific reactions as well as are sensorically powerful because of the image and sound. As a result, you can reach your recipients in a more effective way than using text or graphics only. It is said that nothing can get users involved more than well-prepared video content.
In addition, you always have an insight into the effectiveness of your campaign. You can analyse the number of video views as well as the clickthrough level. As a result, controlling the campaign process is even simpler, while detecting errors and imperfections becomes automatic.
SEOgroup offers proven and experience-based yet always original and new solutions regarding video campaigns in the most popular media channels both in Poland and worldwide. Allow potential Customers to find you! Build a strong brand identify with the help of advertising videos displayed in attractive places on the Internet! Let the world talk about you!